SONDR™ was enlisted to collaborate with Lees to enhance their online presence through paid and earned media, with the ultimate goal of boosting local foot traffic to their store, and digital traffic to their new eCommerce website. Employing a strategic methodology, SONDR™ initially focused on enhancing the retailer's SEO, subsequently broadening the reach by incorporating paid ads, primarily on Google. A stepped category-by-category approach was taken to allow a considered and controlled uplift in sales across departments, ensuring the high levels of customer service Lees' are renowned for were maintained, regardless of whether you were a physical or digital customer. Visit www.leesfurnishers.co.uk